How home isolation affected marketing?
The coronavirus pandemic is not only influencing on-site businesses but also online promotion channels and digital marketing as a whole. This is particularly the case with agencies and companies using marketing automation for greater efficiency.
If you know that nearly 90% of organizations encouraged or required their employees to work from home, it is fair to ask one question: How the…
V-cast: How Mention grew into a household brand
V-cast with Mention:
How Mention grew into a household brand Hosts:
Hanna Teklit: Product Marketing and Innovation Lead @ Sparkfund
Shawn Goldsmith: CEO @ Markarie
Richard Fallah: CEO @ VBOUT
Guest Speakers:
Jordan Pinzolo: Head of Sales @ Mention
Anna Willems: Lead Growth Manager @ Mention
Highlights
Jordan, can you please give us a very quick introduction…
4 crucial, non-verbal landing page visitor metrics to keep in mind
Landing pages offer much in the way of boosting leads. If done the right way, they can help convert occasional visitors into regular customers. That said, an effective way of optimizing your landing page is ensuring it’s visually attractive to prospective readers.
With this in mind, you decide to build your landing page to the best of your ability and set your sights high – ready to see…
4 customer retention strategies to recover after a poor experience
The money is in the list.
That’s how marketers sometimes refer to an email base as the most important source of revenue. The same applies to all clients. Existing customers spend more money and are easier and cheaper to retain than new ones.
Customer Service Statistics and Mckinsey's research say that:
61 percent of customers leave after one negative experience.
59 percent leave…
VBOUT – WSI | Recent feature releases, enhancements and pricing updates
It has been a bit over a year since we’ve kicked off the VBOUT and WSI partnership. We are extremely grateful for the amount of feedback and engagement we have received from the community. It has been a great partnership and a win win to everyone.
I wanted to take a minute to summarize the releases we have rolled out over the past few months, deeply influenced by the feedback of amazing…
5 ways to personalize your email campaigns
Talk to any serious digital marketer, and they will tell you the power of personalization in your email marketing campaign. Over 86 percent of marketers have seen a measured improvement from personalized email campaigns. While some key companies have reported as high as a $20 return on every $1 spent on personalized email campaigns.
However, not every marketer is good with email campaign…
9 tips to grow your digital marketing agency
9 tips to grow your digital marketing agency from Vbout.com
Starting a digital marketing agency is the first step in the process, but growing and maintaining that growth is an important part. It requires hard work and perseverance.
You might be doing your best to help your clients meet their business goals, but you’re not achieving the growth that you’re striving to accomplish.……
Top qualities every digital marketing agency must have
If you’re looking to hire a digital marketing agency, you can expect to pay around $5000 to $13,000 a month to develop a strong online presence.
This may sound like a lot until you break down how much work is required. And, in the long run, if your marketing is done well, this will convert to a decent cost of sale.
Digital marketing is continuously changing at a rapid pace. To attract…
Link building for SEO: 10 best free tools
SEO and link building are constantly evolving, and if you’re interested in creating a campaign, keeping up-to-date might be quite a challenge. With so many options out there, how on Earth can anyone tell which one is the best tool for organic website traffic?
Whether you’re new to the world of SEO, or an expert looking for the latest strategies, you’ve come to the right place. Here, you’ll…
4 strategic tips on automating the digital marketing funnel
While old-school business practitioners frown at automation, it is an inevitable part of growing any business in today's world. Automation becomes even more relevant when we talk about digital marketing funnels. A cleverly designed marketing funnel is a must if you want to convert casual visitors into actual paying customers. Being clever unfortunately cannot guarantee conversions, as…