4 simple ways to quickly grow your email list

According to statistics, the average unsubscribe rate is between 0.2% and 0.5%. A rate below 0.2% typically indicates that you are within the norm and a rate above 0.5% means you have some work to do. But don’t let the statistics fool you. Even though the unsubscribe rate is extremely low, unsubscription still negatively affects your marketing efforts. And if you want to keep getting high…

Marketing automation for SaaS: 7 workflows to fuel success

Although we all know that marketing automation makes manual and complicated processes done more efficiently and effectively, the problem that we still find for many companies is where and how to get started. Are you operating in the SaaS industry and finding difficulties converting leads into customers? Are you wondering how to enhance your lead nurturing strategy? Are you looking forward…

6 automated workflows for marketing agencies

Agencies have a variety of responsibilities to take charge of, which require them to spend a lot of time and effort, tons of projects to handle, multiple teams to manage, many clients to deal with, as well as new potential leads to acquire and nurture. To save time, simplify and better organize their daily tasks as well as improve the relationship with their clients, we’ve put together six…

8 digital marketing trends for 2020: are you ready?

2019 was a busy year for marketers. With dozens of new marketing tech flooding the market, hundreds of courses on marketing mastery and thousands of sales funnel videos, predicting marketing trends for 2020 became as hard as cooking a perfect macaron (if you cook a perfect macaron, this might not be the article you were looking for :) ). We wanted to share our perspective, as a pioneer in…

Course

Take the course Activate and automate your customer acquisition channels. Take the course Why take the course? Learn the best practices to generate and nurture leads using a variety of channels. Keep up with the latest trends in lead generation and nurturing to grow your career opportunity. Add a recognized certification to your LinkedIn…

V-cast: How personalizing videos can optimize lead gen – Vidyard

V-cast with Vidyard: How personalizing videos can optimize lead gen Host: Richard Fallah, CEO at VBOUT. Guest Speaker: Ravi Persaud, Partner Account Manager at Vidyard. Highlights In this Vcast, we interviewed Ravi Persaud from Vidyard, the leading online video platform for businesses that support marketing, sales or internal communications. They offer video management, analytics,…

Email Inbox preview – Testing tool

What is Inbox Preview? Inbox preview is a paid feature in partnership with Litmus, the leading email and spam testing tool. It is critical for successful e-mail marketers to know the way their content is displayed in order to score higher rates of engagement. The challenge today is that an email to 20 individuals could be displayed in 20 different formats! VBOUT's Inbox Preview allows…

Why emails end up in your spam? (And how to improve your deliverability)

Spam filtering is becoming more rigorous. Because spam filters are regularly changing to keep up with new technologies and types of spam messages, what can be delivered to the email inbox today might be spam tomorrow. According to Statista, spam messages made up 48.16% of global email traffic in March 2018.   Therefore, spam emails have become a critical problem that…

V-cast: Top down brand adoption – Advocado

V-cast with Advocado: Top down brand adoption Host: Richard Fallah, CEO at VBOUT. Guest speakers: Brian Handrigan, Co-Founder, CEO & Member of the Board of Directors at Advocado. Jeff Linihan, Marketing and Advertising at Advocado. Highlights In this episode we interview Jeff Linihan and Brian Handrigan from Advocado (LOVE THE NAME) to share their story on how they…

V-cast: Growth with first brand adoption – NextUser

V-cast with NextUser: Growth with first brand adoption Host: Richard Fallah, CEO at VBOUT. Guest Speaker: Matthieu Dejardins, AI, 1:1 Personalization & OmniChannel - CEO at Nextuser Highlights In this episode of top marketer podcast, we interview Matthieu Dejardins from Nextuser.com to share his journey on how he grew his AI MarTech company through existing network of startups…