Onboarding Checklist
Get your marketing automation up and running smoothly.
VBOUT provides personalized training and onboarding to help you find success on the platform and get your marketing automation up and running. It includes seven training sessions on how to use each area of the platform as well as consultative approach on industry best practices and latest trends.
The program also helps you migrate your content from other platforms to VBOUT and import any relevant assets, such as landing pages, email templates, contact lists and more.
VBOUT onboarding comes with unlimited technical support, product tutorials, educational resources and help sections to complement your continued success.
VBOUT provides personalized training and onboarding to help you find success on the platform and get your marketing automation up and running. It includes seven training sessions on how to use each area of the platform as well as consultative approach on industry best practices and latest trends.
The program also helps you migrate your content from other platforms to VBOUT and import any relevant assets, such as landing pages, email templates, contact lists and more.
VBOUT onboarding comes with unlimited technical support, product tutorials, educational resources and help sections to complement your continued success.
Onboarding
Full Onboarding & Training Checklist
Session
1
Connecting . Setup . System Overview – 1.5 hrs
- Verifying domain sender (Domain DNS panel required)
- Activating whitelabel option for landing pages (Domain DNS panel required)
- Installing tracking code on website
- Setting up team member access and permissions
- Configuring browser push (Optional)
- Installing task board addon (Optional)
- Overview of spam compliance laws and regulations
Session
2
Data Architecture . Contacts. Lead Scoring – 1.5 hrs
- PRESENTATION: Lead scoring framework and exercise sheet
- Understand lists, forms and field management
- Overview of form embed options
- Managing contacts and lead activity feed
- Setting up lead scoring and best practices by industry
- Creating account goals and KPI’s
Session
3
Automation . Workflows . Funnels – 1.5 hrs
- PRESENTATION: Marketing automation funnels
- Introductions to triggers, actions and filters
- Workflow configurations and multi-workflow options
- Testing and limitations
- Automation’s tricks, best practices and common uses
Session
4
Email Marketing . Templating – 1.5 hrs
- PRESENTATION: Email marketing best practices
- Campaign settings: AB testing, chunk sending
- Understand IP and reputation warmup
- Email personalization
- Visual template builder and available design elements
- Email reporting
Session
5
Social Media . Posting and Listening – 1.5 hrs
- Overview of the VBOUT post scheduler with custom posting and mass import
- Asset management and content library
- Using social media groups and social inbox
- Social listening
- Collaborating on social media moderation
Session
6
Landing Pages . Best Practices – 1.5 hrs
- PRESENTATION: Creating landing pages that convert
- Landing page settings and design options
- Controlling styles, settings and personalization options
- Form integration and content filtering
- Analyzing performance, analytics and heatmaps
Session
7
(Optional)
Pipeline Manager . Reporting . Collaboration – 1hr
- Analyze performance and progress
- Discuss challenges, efficiencies
- Task management (optional)
- Learn dashboard reporting
- Sharing and personalizing reports
Express Onboarding Checklist
Session
1
Technical Setup . Migration . Data Architecture –1.5 hrs
- Technical setup: Sender domain, website tracking, landing page domains, webpush activation
- Settings, addons and integrations
- Creating lists and forms
- Importing contact
- Lead scoring
Session
2
Email Marketing . Automations – 1.5 hrs
- Automation and workflows, triggers, actions and filters
- Templates best practices
- Email marketing, AB testing, chunk sending, email toolkit and visual editor
Session
3
Landing Pages . Social Media . Pipeline Manager . Reporting – 1.5 hrs
- Landing page builder, best practices and advanced options
- Social media posting, moderation, listening and collaboration
- Reporting dashboards and data sharing options
- Task board manager
Meet the Success Team
Schedule a Session
Have any questions? Want to learn more? Book a private session with one of our success managers to make sure you’ve got everything you need to become a VBOUT expert.