Event Signup Funnel by Drift
Event funnels are time-consuming and need great content to generate interest. It is also challenging for event hosts to get appointment bookings or product signups before or during events.
The team at Drift does very well with their event content strategy and has built a big following over the years.
Check how they used Linkedin Ads to drive event signups and the following simple components:
1 Linkedin ad
1 Landing page
1 Chat bot (NO FORMS)
5 Email automations (3 event flows, 2 sales emails)
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